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Feel’s expert fashion sales associates provide tailored sales assistance to online shoppers
Paul eventually received a cold email from Feel — and soon realized we provided the exact conversion solution he needed.
Before the partnership began, he admittedly worried about whether Feel’s sales agents could hold complex conversations about their specialized, luxury product with shoppers. Fortunately, he had no need to worry. “I felt comfortable with our sales reps immediately,” affirms Paul.
- Their assigned fashion experts did deep dives to understand the brand and its products.
- Plus, the fashion stylist's prior experiences with in-store styling led to a seamless transition.
From there, implementing Feel was seamless because the user journey is so intuitive.
First, Ace Marks customers receive help from the stylist on their homepage. A Feel educator then pops up to assist them with the purchasing process. This level of service brings two major improvements to Ace Marks as an operation:
- First-time shoppers receive tailored sales assistance that gives them that final push to purchase.
- This is a step up from paid ads, which generally don’t work for higher-price-point fashion brands. Paid ads are also costly upfront when the brand is still trying to cultivate LTV.
"Anything we can do to minimize our spend, make our marketing more efficient, and get that first-time customer to make that purchasing decision is super, super, helpful. Feel just covers all of those bases for us."