Feel began its journey in 2020 as the COVID-19 pandemic hit and threatened the retail industry by changing our shopping behavior forever. As the pandemic all but eliminated vital interactions between in store associates and consumers, the founders of Feel saw opportunity in helping ecommerce executives' fill that void.
As thousands of retailers across the country were forced to close their doors, millions of retail jobs were eliminated. This not only created unemployment on a massive scale but also forced consumers to purchase primarily online without the essential assistance of a knowledgeable sales associate.
Feel platform was designed specifically to solve this challenge. Creating a human experience online, consumers are able to connect directly with a virtual Sales Experts & receive the assistance they need. This allows them to Feel connected, Feel supported, and Feel confident in their online purchase decision.
Empowering remote workers everywhere
Feel has created a Community of Online Sales Experts that allows remote workers to realize their full potential. Sellers are able to work from the comfort of their homes while creating the terms & schedule that works for them.
Feel imagines a world where our Community of Experts is available to support every high consideration purchase made online.
Helping shoppers make buying decisions faster and more successfully
Prior to the COVID-19 pandemic, 88% of consumers preferred to make high consideration purchases in the store. Consumers enjoy the experience with sales experts, seeing the product and making a more qualified purchase decision. Consumers also purchase 80% more after talking to a sales associate.
The challenge consumers are facing is that this experience of human connection doesn’t currently exist for online purchases. Feel is on a mission to recreate that experience with overwhelming support from consumers, resulting in 90% leaving a raving review after using its Showroom and communicating with its Experts.
Helping online businesses differentiate
Feel helps businesses navigate the permanent shift in consumer shopping behavior by recreating the personal in-store experience online. This ensures brands are able to offer the expert-driven sales experience of offline stores, while differentiating their offerings from mass online retailers like Amazon. Brands are then empowered to reach their full online revenue potential, improve conversion rates, and limit the frustration of cart abandonment.
Feel is headquartered in NY and has product & technology offices in Palo Alto and Israel. The company is working with some of the most successful online brands in the world such as Brilliant Earth, Honda, GlassesUSA and more.
The company was founded by veteran entrepreneurs Oren Harnevo, Sharon Segev and Avi Revivo and is venture backed by Rho & Viola Ventures, Skype’s ex-CEO and other industry executives.